Backstage at: Fashion Declares Regenerative Fashion Conference   Photo Credit: The High Res  

Join our subscription below to pre-order the first fabric batch capped at the first 200 customers  You pay £35 deposit then £23 per month for 5 months – overall cost is £150 (you can pay in one see full payment button).

Available in S-M / M-L / L- XL

Embark on a transformative journey with our Collaborative Regenerative and Circular Fashion initiative, where every step we take is a step towards a greener, more sustainable future. 🔄💚

👫 Customer at the Heart of Design:
We redefine the fashion experience by integrating our end customers into the very soul of the design and development journey. Your voice shapes our creations, fostering a collaborative spirit that transcends traditional fashion boundaries.  Your jeans will arrive ‘naked’ (undyed) so you can choose to leave them that way or get involved with the customisation using natural dyes and heritage printing techniques.

🔍 Transparent Sustainability Approach:
Transparency is not just a value; it’s our commitment. We invite you to witness the inner workings of our sustainable haven, laying bare our processes, sourcing, and manufacturing methods. Our journey to sustainability is an open book, and we’re proud to share it with you.

🌍 Regenerative Practices:
Our approach goes beyond sustainability; it’s regenerative. Every fashion choice contributes to healing the planet, nurturing ecosystems, and fostering a harmonious relationship between fashion and nature.

♻ Closing the Loop:
Circular fashion isn’t a buzzword; it’s our way of life. From inception to the end of life, our garments are designed for recyclability, ensuring a circular journey that minimizes environmental impact.

🌿 Collaborative Innovation:
The heart of our initiative lies in collaboration – with our customers, partners, and the Earth. Together, we pioneer innovative solutions that redefine the future of fashion.

How We Compare:

Sanja Stories stands out among other jeans brands through its distinctive approach to sustainability, transparency, and a circular fashion model. Here’s how we compare:

Circular Fashion Model:

Sanja Stories: Embraces a regenerative, circular design that minimizes waste, extends product lifecycles, and prioritizes eco-friendly materials.
Others: Many brands still operate on a linear model, contributing to overproduction, fast fashion, and environmental degradation.
Transparency:

Sanja Stories: Commits to complete transparency, tracing each garment’s journey from its origins to the hands of its custodiens.
Others: Transparency in supply chains is not a universal practice, leaving consumers unaware of the environmental and social impact of their purchases.

Materials:

Sanja Stories: Utilizes sustainable and organic materials including regenerative organic cotton denim and coconut wood buttons, prioritizing their environmental and social footprint.  There’s no plastic or fossil fuel originating materials in these jeans!
Others: Some brands still rely on harmful and toxic core materials, contributing to pollution and health issues.

Customer Engagement:

Sanja Stories: Offers a unique community journey, allowing individuals to actively participate in the garment’s creation, fostering a sense of connection and ownership.
Others: Traditional brands may lack customer involvement, leading to a disconnection between consumers and the production process.

Longevity and Quality:

Sanja Stories: Focuses on creating durable, high-quality garments designed for long life, re-use and more, promoting a sustainable approach to fashion consumption. Modular replaceable knees and pocket bags add to longevity.  The design includes adjustable waist and roll up legs to deal with any changes in body shape as well as lending/passing on to the next custodien.
Others: Fast fashion brands often produce low-quality items with a short lifespan, contributing to a throwaway culture.

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Sanja in Hindi means ‘Partnership’ or Collaboration, this brand is created by a collaborative of experts and fashion professionals in the regenerative space .. They are all a part of ”The Ecosystem incubator” a unique place where you as a micro fashion player can come together and co-create businesses just like Sanja.

For more information about the fabrication – scroll down….  Also see Kishore’s page on the history of Khadi and its links with Gandhi.

3D Design rendered by Johanna Burston Fashion design …link for detail here

The Stories…

Sanja Stories is about the stories – from the moment the cotton seed bursts its plant from the soil, to the final journey back into the soil. What are stories all about?

  • A deeper knowledge of our clothes – where did everything come from and who was involved?
  • A better understanding of impacts on people and planet for all stages of creation
  • An intrinsic connection to nature from the regenerative design, materials and processes used.

We hope that these initial stories will be added to by you – so for each garment as it leaves us and begins its new life it can collect the stories of how you have customised it, experiences from when you have worn it and finally how you passed it on to the next stage of its journey.

Just to kick off the process here are some of the first stories from your Sanja Stories denim jeans.

Sanja Stories Cotton Story:

Cotton is a natural plant – this isn’t greenwashing, it just means that that cotton is not human produced / synthetic.  However the production of cotton has become much more interfered with by human hand, from mass production techniques involving planet damaging water usage and harmful chemical pesticides and fertilisers, to genetic modification of seeds that prevent communities from seed sharing and tie them into expensive and harmful payment models. Our Sanja Jeans project returns to indigenous, regenerative cotton seeds, working with smallholder farmers in Gujarat and Maharashtra, India who farm cotton only watered by the rain and use traditional practices in tune with nature.  These photos show farmers from Gujarat who farm in this way – photos provided by Medha Shah of Weaverbird.

Sanja Stories Fabric Story:

Once the regenerative cotton has grown it is turned into yarn and then fabric.  Again at Sanja Stories we choose the options that have positive impacts on people and planet, working with a co-operative called Udyog Bharti that supports livelihoods for rural communities using heritage skills.  Here the skilful processes of spinning and weaving the cotton into fabric are powered by hand or sometimes solar power, so that the fabric has a very low carbon and water footprint.  You’ll see photos and videos of the weavers and spinners of Udyog Bharti from a visit by one of our collaborators (Jo).

Sanja Jeans Tailoring Story:

Part of co-creation team is Abhishek from Mishika Crafts in Jaipur, India (Mishika is the name of Abhishek’s young daughter!).  Abhishek and his team set about turning our design ideas into templates and then our first sample.  Mishika crafts is a social enterprise providing work for local artisans in the Jaipur area in tailoring, dyeing and block printing.  The team will be tailoring your Sanja Stories regenerative jeans – sign up to keep up to date with what is happening!